With the QR Code powered by GS1 on products, consumers get to see much more than just the best before date. This smart symbol gives direct access to valuable information on the origin, quality and freshness of products. This allows consumers to make more conscious choices and actively contribute to reducing food waste.
Imagine: you are in the shop and see a product with a shorter shelf life, but thanks to the QR Code powered by GS1, you know that it is still of perfect quality. You can often purchase it at a lower price, which is good for both your wallet and the environment.
And what if a product is expired anyway? The QR Code powered by GS1 offers practical solutions! Discover smart reuse tips, such as turning the product in for circular applications, e.g. as animal feed. This way, food gets a second life or is recycled responsibly.